Knowledge base

Everything about GEO and AI marketing for agencies

Deep guides, comparisons and definitions. Structured so both you and AI engines see how it all connects.

How AI-powered marketing automation transforms B2B growth with chatbots, voice agents, and integrated marketing machines.

Glossary

The core concepts behind GEO and AI marketing automation.

GEO (Generative Engine Optimization): Optimizing content so AI engines like ChatGPT, Perplexity and Google AI Overviews cite your brand as a source. Where SEO targets blue links, GEO targets a mention inside the generated answer.
AI Marketing Employee (Clyde): A persistent AI partner with long-term memory that performs marketing skills for agencies as a digital colleague. Not a standalone tool, but a collaborating employee that remembers the brand and the client portfolio.
Citation monitoring: Structurally measuring whether, and how often, AI engines mention or cite a brand in their generated answers. The GEO counterpart of classic rank tracking.
Tier caps: The per-plan limits on the number of brands or workspaces an agency manages under a single subscription. Determines which skills and what volume fall within a tier.